Hello


I'm Lama Zouein. I earned my degree in Art Direction and Web Design from Beaux-Arts in Beirut and later pursued a master's degree in Industrial Design in Florence. My lifelong passion for food led me to Institut Paul Bocuse in Lyon, France, where I completed another master's degree in 2018.

Since then, I've transitioned from the epicenter of gastronomy in Lyon to the vibrant city of Paris. Here, I've been working as a versatile consultant, specializing in food styling, art direction, and design for both startups and established companies. My work has taken me across France, Switzerland, Lebanon, London, and Amsterdam, providing a wide range of services from food styling to restaurant concept creation and food-related branding.

With over a decade of experience as a multidisciplinary designer, I've managed diverse projects as a freelance professional, whether they be short-term or long-term endeavors. My focus on the culinary industry has honed my skills in optimizing client relationships, crafting tailor-made brand identities, and offering strategic insights across all project aspects. I thrive both in dynamic team environments and as an independent worker, driven by my passion to contribute to your company's success while continually developing my skill set.

At the moment, I am also an assistant teacher, alongside Ron Swidler, at Institut Paul Bocuse -  where I mentor students to develop their presentation skills, and effectively sell their ideas and concepts.

If you'd like to connect and chat, please don't hesitate to drop me a line!







Food styling

2020 - Now

Food Styling and Photography




Culinary concept creation

2020 till Now

Design Thinking
UX , Market Study, Business Development in the food industry

Masters at Institut Paul Bocuse - Lyon, France



Industrial design

Since 2014

Product Design
Window Displays, Set Design, Exhibition Design
I collaborated with Nathalie Harb, Joseph Kai, Sabine Saba, Beirut Design Week & many more

Masters in Industrial Design at FDA - Florence, Italy



Art direction

2007 till Now

Brand Design
Set Design, Digital Media

Masters in Art Direction at ALBA - Lebanon
BA in Webdesign & Digital Media at ALBA - Lebanon